Description
A freelance social media influencer and tech enthusiast, she lives online-exploring the latest apps and gadgets as part of her everyday digital lifestyle.
DIGITAL NATIVE
Traits: Tech-savvy, connected, and comfortable with rapid digital evolution.
Behavior: Expects seamless digital integration and intuitive interfaces; highly influenced by online trends and user experiences.
Value to Focus Group: Offers critical feedback on digital functionality, usability, and how well a product meets the high standards of today’s connected consumers.
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