Description
She is in tune with the digital world, always sharing the latest online trends and viral finds during relaxed hangouts at trendy cafés.
SOCIAL MEDIA MASTER
Traits: Digitally savvy, trend-aware, and highly connected.
Behavior: Actively engages with online communities and influencers, relying on digital feedback and social trends to guide opinions.
Value to Focus Group: Provides insights into the online conversation and digital trends, revealing how social proof and online reputation can impact consumer behavior.
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